The subject of reputation management is one which is popping up more an more throughout the world of business, especially when the online world is being discussed. The idea of PR is nothing new, celebs, global businesses and politicians have been using spin doctors and PR gurus for years to filter what the public read or see about them. What has changed a great deal however are the methods which are being used in reputation management as well as the types of people who are using these services. Reputation management consultants complaints are common but this is largely because of…